This Cookie Policy explains how Nature Thrills Travel Group Ltd (“we,” “us,” or “our”), a company registered in England and Wales under company number 16883527, uses cookies and similar tracking technologies on our website: www.naturesthrill.com. It explains what these technologies are, why we use them, and your rights to control our use of them under UK data protection laws, including the UK GDPR and the Privacy and Electronic Communications Regulations (PECR).
Cookies are small text files placed on your computer or mobile device when you visit a website. They are widely used to make websites work efficiently, improve user experience, and provide analytical or advertising information to the site owners.
We use first-party and third-party cookies for several reasons: • Strictly Necessary Cookies: Essential for the website to function properly (e.g., maintaining your live chat connection). • Performance & Analytics Cookies: Help us understand how visitors interact with our website so we can improve its performance. • Targeting & Advertising Cookies: Used to deliver relevant advertisements to you on other platforms and measure marketing campaign effectiveness.
We use the Tidio Live Chat widget to provide real-time customer support. These cookies are required for the chat widget to remember your history and keep the chat box open as you navigate different pages.
| Cookie Name | Provider | Expiry | Purpose |
|---|---|---|---|
| tidio_chat_open | Tidio | Session | Remembers if the chat window was left open. |
We use Google Analytics 4 (GA4) to collect anonymous information about how visitors use our site (e.g., page views, time spent on site). This helps us improve website design and user experience. [1, 2]
| tidio_visit | Tidio | 1 Year | Tracks your current chat session and connection state. |
| tidio_sender | Tidio | 1 Year | Connects your unique chat session to our backend. |
We use the Meta Pixel to track user actions after they view or click a Facebook advertisement. This allows us to measure the success of our ads and deliver targeted advertising to you on Meta platforms (Facebook and Instagram). [3, 4]
| Cookie Name | Provider | Expiry | Purpose |
|---|---|---|---|
| _fbp | Meta | 3 Months | Stores a unique ID used by Meta to deliver and track ads. |
| _fbc | Meta | 3 Months | Stores a unique Facebook Click ID to attribute conversions back to ad campaigns. |
If you have any questions or concerns regarding our cookie usage, please contact us:
1. Company Name: Nature Thrills Travel Group Ltd
2.Registered Address: 167-169 Great Portland Street, 5th Floor, London, W1W 5PF
3. Email: hello@naturesthrill.com
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